Service Offerings:

-Starts with guidance on your “best way forward” based on your geographic area(s) of interest.
-Interview guide development..consultation on the best flow of interview information.
-Translation of interview materials. (Screening criteria and discussion guide.)
-Recruitment of respondents\honoraria management.
-Moderators who can conduct interviews in local language.
-English language transcripts.
-Written final reports. (Can be client specific.)

Strengths:

-New Product Development.

-Concept Testing.
-Branding.

-Positioning.
-Customer Need Assessments.
-VOC.

-Name Testing.

-Thought-Leader Interviews. 

Tools:

​-Advisory Boards.
-In-Depth Interviews.
-Tele-depth Interviews.
-Focus Groups.